OLX Revenue Climbs to $992m as Prosus Folds Classifieds Into Europe

Prosus has reported a 28% rise in OLX revenue to US$992m for the year to 31 March 2026, up from US$777m, as its classifieds arm kept growing against a more competitive European backdrop. Stripping out acquisitions and currency movements, underlying growth was 16 per cent.

Profitability improved faster than the top line. OLX adjusted EBITDA rose to US$481m from US$314m, with adjusted EBIT of US$427m, leaving the unit the most profitable of Prosus's consolidated business areas.

The figures arrive alongside a notable change in how Prosus reports the business. OLX is now presented as a single line within the group's European operations, rather than the country-by-country splits, such as OLX Brazil and OLX Poland, that featured in earlier disclosures. The shift follows several years of portfolio pruning, including the exit from OLX Autos, whose final operation was sold in August 2025, and the disposal of OLX in Chile, Colombia and Mexico.

Prosus Classifieds Assets

Strategically, OLX is steering monetisation away from traditional visibility-based listings towards outcome and transaction-led revenue, a direction familiar to portal operators across the sector who are chasing a larger share of each deal rather than payment for exposure alone. The acquisition of a leading French motor marketplace La Centrale for around €1.1bn during the year further concentrated OLX's footprint on higher-value verticals.

At group level, Prosus revenue grew 12% in local currency, excluding acquisitions and disposals, to US$9.7bn, with group adjusted EBITDA of US$1,053m. The group swung to an operating loss of US$173m, reflecting acquisition-related and other charges. Prosus said it had met its revenue and adjusted EBITDA guidance, and reiterated its move towards being an active operator of AI-led lifestyle ecosystems across Latin America, India and Europe, anchored by its long-held stake in Tencent.