Prosus Grows Real Estate Revenue 23% in FY25 but Profits Fall at OLX Brasil

June 23, 2025

The Amsterdam-headquartered media giant Prosus has posted its results for its financial year ended 31st of March. Relevant highlights from the company's performance for FY25 include:

  • OLX's consolidated revenues grew 18%, with trading profit up by 61% to US$270m at a 35% margin.
  • Real estate classifieds grew revenue by 23% year-on-year.
  • Total Prosus revenues hit $6.1 billion, up 13% year-on-year, while Adjusted EBITDA stood at $655m. up 11%.

Spun off from the South African publishing giant Naspers in 2019, Prosus operates a plethora of online classifieds assets around the world, including OLX Group, as well as assets in food delivery, FinTech and education.

Prosus Classifieds Assets

Prosus revealed that OLX has been de-prioritising its general goods pay-and-ship solutions in Europe and, like many large classifieds operators around the world, is focusing on profitable, high-growth verticals like motors and real estate.

The company's report said that the 23% growth in revenue for the incorporated real estate assets over the period was fuelled in part by the rollout of a unified platform for assets in different markets, new agent tools and a new mobile app.

Echoing the report, OLX's Real Estate General Manager, JP Farinha, praised his team in a LinkedIn post, singling out products in Romania and Poland.

"I’m proud to share some incredible highlights as OLX announces its yearly results. Our OLX Real Estate category has been a strong contributor to this success, delivering remarkable growth and innovations over the past fiscal year...

We’re proud that our TRAI index has been recognized and awarded 40 times by professionals, helping shape the Romanian innovation landscape. TRAI is revolutionizing how people in Romania choose homes, providing a balanced perspective by evaluating key factors like traffic, nearby facilities, air quality, and real estate costs.

The 4th edition of the Otodom Happy Home report continues to empower individuals as they make life-changing decisions about where and how to live. At the same time, it equips developers, architects, and urban planners with insights that shape the future of Polish cities and the spaces we call home."

Prosus is bullish on OLX's outlook and anticipates continued strong revenue growth and expanded profit margins for the financial year 2026.

Elsewhere, OLX Brasil, which is a joint venture between Prosus and European classifieds giant Adevinta, saw profits fall significantly as operating margins shrank to 2% from 27% (FY24) despite a slight uptick in revenue.

Prosus' report did not offer commentary on OLX Brasil's performance, but its reporting indicates that the number of paying listers was down 6% compared to last year, while the number of mobile app users was flat year-on-year.

June 23, 2025
Since March 2020 Edmund's job has been to read about, write about, collect data on, analyse and generally know about real estate marketplaces and the companies that run them. Before that he worked at the aggregator Mitula Group (which became Lifull Connect) for five years.

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