OnTheMarket Partners with Push Property to Promote Agents' Listings on Social Media

October 26, 2023
Share this Post: 

OnTheMarket (OTM) has partnered with Push Property, an automated social media service for estate agents to promote their listings on social media.

All OTM members can now purchase the Push Property product at a discounted rate after the end of a successful trial period.

Push Property automates social media posts based on specific triggers such as new listings and price reductions. Advanced features include templates and adjustable posting frequency.

Once new listings go live on OTM, a trigger can be set up so that social media posts can be automated to promote these properties on the agency’s Facebook, Twitter, Instagram, and LinkedIn channels.

Posts will link to the full live listing and property details on OnTheMarket or the agent’s website.

Jason Tebb, CEO at OTM, said:

"The importance of social media shouldn’t be overlooked, especially in our industry, as movers rely on conducting their property searches online more and more. In any market, agents are incredibly busy with day to day activity, so we’re delighted to be able to support our members with their social media presence to ensure they’re consistently making the most of their channels and promoting the stock hosted on our site.

"Bringing our agents together with consumers is an incredibly important part of what we do, and this partnership will help them stay competitive and front of mind."

OnTheMarket is currently under offer for a $100M buyout by North American portal giant Costar Group.

 

October 26, 2023
Harvey is an experienced property journalist and copywriter. He has written about the property industry since 2015, starting at The Property Franchise Group in the UK, before moving to Spain to work for Spotahome. He has blogged for the private rented sector, ghostwritten for UK property experts and written case studies for franchise owners around the UK. Harvey joined Online Marketplaces as a News Editor in 2022.

Subscribe to our mailing list to get the famous, free Friday newsletter!

News and analysis to help build better online marketplace businesses, in your inbox, every Friday

Related News

Investment And Funding Roundup 19 July 2024
Investment and Funding Roundup: Lhoopa, StudentTenant, Renters.pl

We've spotted three significant funding and investment movements this week, from an $80 million round in South Asia and two...

Read More
Product Roundup 19 July 2024
Product Roundup: SeLoger, SMG, OnTheMarket, Zoopla, BCG, ViewIT

We've spotted six interesting stories around the world in this week's Product Roundup, including some healthy competition in the UK....

Read More
Costar And Realtor.com
Move Inc. Files Injunction Request Against Unimpressed CoStar

Move Inc. has filed a motion for a preliminary injunction against CoStar and its former employee James Kaminsky from "any...

Read More
Carousell
Carousell Losses Shrank 40% in 2023 as Recommerce Business Grew

The Southeast Asian e-commerce and classifieds operator Carousell saw revenue rise by 40.5% year-on-year in 2023 according to newly released...

Read More

Editor's Pick