Samir Assaf Joins Property Finder in High-Profile Board Appointment

Property Finder, the leading property portal in the MENA region, has captured the signature of Samir Assaf, with the Lebanese businessman joining the portal's board as a non-executive director.

Assaf's is a high-profile appointment; he is a Senior Advisor to HSBC's Group Chairman, Group CEO, and the Bank's business and Non-Executive Chairman of the Boards of HSBC Bank Middle East Limited and HSBC Middle East Holdings.

He brings to the Board three decades of global financial services and regional knowledge from a global perspective and will advise on a range of areas. He even has his own Wikipedia page.

Assaf said:

"Property Finder's commitment to empowering people with data and information to find the right home and make the right real estate investment is a mission that resonates with me. I am delighted to join the Board to capitalise on producing long-term value, offer fresh solutions, and support the wider executive directors."

Michael Lahyani, CEO and founder at Property Finder, said:

"I am delighted to welcome Samir to Property Finder. He is an accomplished and transformative executive with a long history of leadership. His deep understanding of our region coupled with his established imprint on global companies will be valuable to Property Finder as we scale and drive the performance of our business."

Property Finder recently announced that it will invest heavily in the growing Egyptian market this year, including product upgrades.

Christophe de Rassenfosse, CPO at Property Finder, is set to speak at the upcoming Property Portal Watch conference in Bangkok.