Zillow Makes Big Moves to Clean Up its Customer-Facing Platform

January 20, 2021
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Zillow is kicking off the year with more changes. This time, it’s upping its rental fee for agents. Moving forward, agents will be charged $9.99 a week to post rental listings. With this move, Zillow hopes that agents will remove listings quicker after they’ve become unavailable or outdated, clearing the platform of some of the clutter. 

The hope is that consumers will experience a better home hunting experience, where listings are always available and up-to-date. 

The real estate giant is undergoing other major changes, including switching from an MLS feed to an IDX feed that will work alongside the rental listing fees to keep the platform as efficient as possible. It will also be closing down its Premier Agent websites to further simplify the company’s offerings. 

Zillow stated on its site:

“We’ve seen strong performance in our tests of the new contact form, and we expect no change to the number of connections you will get as a result of the new experience.”

January 20, 2021
Victoria has been writing about property portals and marketplace sites for Online Marketplaces for over 3 years. She is also our resident artist and is responsible for all of the infographic content on the site.

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