Zillow Under Fire by Vermont-based For-Sale-By-Owner Platform, Picket Fence

January 21, 2021

Zillow is on the hot seat again, this time with a real estate website based out of Vermont. Picket Fence is suing the real estate giant, claiming it violated antitrust law. The lawsuit states that Picket Fence accuses Zillow’s Vermont operations is costing millions in lost revenue. 

Picket Fence is a for-sale-by-owner platform looking to cut out the need for an agent when it comes to the home hunting journey. 

The court document claims Zillow’s competition in the state has taken away key attention from Picket Fence, costing the company millions in lost revenue. The lawsuit alleges that Zillow violated “state and federal consumer and antitrust laws” along with a number of Vermont-centric laws. The document also claims that Zillow’s operation in Vermont damages FSBO services like Picket Fence. 

Zillow has been accused of various legalities within the last year, most notably, accusations against its Zestimates and copyright infringement accusations pertaining to its Trulia brand

Being on top comes with downsides. Experts are predicting this isn’t the last time a smaller real estate company will aim its ire at a company like Zillow and the aggressive competition it brings. 

January 21, 2021
Victoria has been writing about property portals and marketplace sites for Online Marketplaces for over 3 years. She is also our resident artist and is responsible for all of the infographic content on the site.

Subscribe to our mailing list to get the famous, free Friday newsletter!

News and analysis to help build better online marketplace businesses, in your inbox, every Friday

Related News

Opendoor
Opendoor Narrows Losses and Expands Agent Partnerships Amid Market Challenges

The U.S. iBuyer, Opendoor Technologies reported its first-quarter 2025 financial results, showcasing some small progress toward profitability despite a slight...

Read More
10Qs With Directimo 1
10 Questions with Matei Malos, Founder at Directimo

"This isn't your average chatbot. Our AI is a sophisticated contextual intelligence system trained on real transaction data, private market...

Read More
Zillow Financial 2
Zillow Q1 2025: $8M Net Profit as Revenues Hit $598 Million

Zillow Group, the operator behind the United States' most popular real estate portal, reported a net profit in this week's...

Read More
Streeteasy Skyline 3
StreetEasy to Restrict Agents Who Don't Publish Listings to the MLS

Zillow-owned StreetEasy is introducing new listing standards in New York City that will penalise agents who publicly market properties without...

Read More

Editor's Pick