Zillow Begins Rolling Back its Two-Tab Search Experience

April 23, 2025

Zillow has begun rolling out a major update to its search experience, moving away from a rule it once implemented across the board.

Four years after complying with the National Association of Realtors’ (NAR) controversial no-commingling rule, Zillow is phasing out its two-tabbed display in favour of showing all listings—MLS and non-MLS alike—in a single default search view in markets where local MLSs have dropped the restriction.

The update, which began in December 2024, means users will now see for-sale-by-owner (FSBO) listings, non-MLS auctions, and buildable floor plans alongside traditional MLS-sourced properties in cities where rules allow.

“Consumers want and expect a single-search experience, where all available homes for sale can be viewed seamlessly,” said Matt Hendricks, vice president of industry affairs at Zillow. “We applaud the many MLSs that have revoked the no-commingling restriction.”

NAR’s rule—which has been optional since its inception in the 1990s—came under increasing scrutiny in recent years, including from the U.S. Department of Justice.

The rule also became central to the now-defunct discount brokerage REX’s lawsuit against Zillow. The company argued that the rule pushed its listings into a rarely discovered “Other Listings” tab, costing it traffic, visibility and ultimately, its chances of survival. REX ultimately lost in court, but the case intensified industry debate around the rule’s fairness.

Zillow’s decision to adopt the no-commingling policy in 2021 was necessary to gain access to IDX feeds after it joined hundreds of MLSs. Internally, however, the company opposed the restriction, pushing for its removal through direct appeals, op-eds, and marketing.

“We’re excited that a growing number of MLSs are adopting policies that allow for commingled display,” Zillow said in a statement. “The majority of major metro areas are now seeing the single search experience.”

Zillow says it is continuing to expand its unified search rollout across more markets.

April 23, 2025
Harvey is an experienced property journalist and copywriter. He has written about the property industry since 2015, starting at The Property Franchise Group in the UK, before moving to Spain to work for Spotahome. He has blogged for the private rented sector, ghostwritten for UK property experts and written case studies for franchise owners around the UK. Harvey joined Online Marketplaces as a News Editor in 2022.

Subscribe to our mailing list to get the famous, free Friday newsletter!

News and analysis to help build better online marketplace businesses, in your inbox, every Friday

Related News

Rightmove Share Price
Rightmove Shares Tumble 12% After AI Investment Announcement

Rightmove's shares tumbled nearly 30% before settling at a 12.3% decline last week after the British portal operator announced that...

Read More
zillow dark courtoom 1
Zillow Named as Defendant in Sixth Lawsuit In As Many Months

Zillow has been named as a defendant in a new class action lawsuit—the sixth time the company has been sued...

Read More
People Roundup 07 November 2
People Roundup: OpenLot, OhMyHome, AVIV Group

Here are the biggest people movements we've spotted in the last week or so...   Oceania: OpenLot.com.au appoints proptech veteran...

Read More
zilow 3
Zillow Throws Jabs at CoStar and Compass As War of Words Continues

Zillow has asked a federal judge to move CoStar Group’s copyright infringement lawsuit from New York to Washington state, and...

Read More

Editor's Pick