Zillow's Canadian partner count well over 250

MLS partners benefit from the exposure they get through Zillow's global homebuying patrons

Leading real estate marketingplace based in the US, Zillow®, has announced that over 250 Canadian franchisors and brokerages have signed agreements to showcase their inventories on Zillow.com.

Some of the newly signed brokerage partners include iPro Realty, RE/MAX Condo Plus, Living Realty and PSR Brokerage. The real estate giant also revealed that it has a 32% year-to-date growth of Canadian unique users per month as well as over 4.500 Canadian agents with profiles on Zillow.com's platform with over 3,000 reviews of those agents made by users.

"Zillow has long been a go-to real estate resource in the U.S. for consumers and our partners in industry, and it's exciting to see more than 250 Canadian partners using Zillow," said Errol Samuelson, Chief Industry Development Officer, Zillow Group. "Canadian listings on Zillow have the benefit of our audience of 195 million unique monthly users which includes a quickly growing Canadian audience."

Brokers and franchisors who have signed on with Zillow will have their listings displayed on the Zillow platform. These listings include descriptions and photos of the property, and will be free for listing agents and brokers, as well as leads to listing agents will also be free.

"We pride ourselves at being at the cutting edge of real estate," said Jamie Johnston, Broker of Record and Owner, RE/MAX Condo Plus. "We think our association with Zillow is another opportunity for our agents to demonstrate their value to the public."

Rui Alves, CEO of iPro Realty is also anticipating the benefits of adding the brokerage's listings to Zillow.

"iPro Realty has more than 1,700 agents who are constantly looking for ways to promote themselves, their listings and provide their clients with great service," he said. "With our listings now visible to Zillow's large, international audience of home shoppers, our clients will receive the advantage of their homes receiving even greater exposure."

Kelvin Wong, Broker of Record for Living Realty explains why he sees the value of a partnership with Zillow.

"Living Realty believes in the benefit of Zillow's online reach and their technology platform. We feel with the experience they have had in the U.S., they will be able to deliver to buyers and sellers in Canada the type of technology clients in the U.S. have enjoyed for years," he said. "We look forward to helping our clients achieve their real estate success with the help of Zillow in Canada."

Adam Stern, PSR Brokerage's President of Resale also shared his excitement for Zillow's growth and expansion in Canada.

"PSR Brokerage is thrilled to be one of the first luxury brokerages to partner with Zillow in Canada. Our primary focus remains on elevating the businesses of our entrepreneurial agents through enhanced digital marketing strategies," said Adam Stern, President, Resale at PSR Brokerage. "Zillow adds tremendous value to this initiative by providing our agents with tools and technology to assist in the global exposure and marketing of their listings."

SOURCE Zillow Group
Edited by V. Haviland

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