Bode disrupts residential sector by taking out the middleman

The residential real estate market has become prey by disruptors looking to make a profit.

There’s Purplebricks with its fixed-fee model, there was ComFree in Alberta, which Purplebricks has since acquired, and there are others like Edmonton-based HonestDoor or U.S.-based Zillow, which are types of real-estate databases.

Now, there’s Bode — pronounced as in the term a humble “abode” but without the “a” — that is positioning itself as the disruptor who cracked the code on what it calls an antiquated real-estate model.

Bode said it is all about bringing together the right technology, resources and listings, securely and on your schedule, to buy or sell a home.

“It’s the smarter way to buy and sell a home,” said Robert Price, CEO of Calgary-based Bode, whose site can handle listings from Calgary, Edmonton and other parts of Alberta. People across Alberta can sell with Bode, while right now only people in Calgary and Edmonton can buy with Bode.

“We believe there is a substantial part of the market that will be excited about this. We understand that there will be people who don’t have that confidence in the technology or haven’t bought or sold a home before — this is about demystifying the experience. The industry has made it more complicated than it actually is.”

— Robert Price, CEO of Bode 

What makes Bode different, even though it is a licensed real-estate brokerage, said Price, is that it is the first peer to peer real-estate platform — the buyer and seller deal directly without a middle person. There’s also a one percent fee payable only once the property sells; there are no real-estate agent commissions.

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