More Big Expansion News from EMPG

May 11, 2020
Share this Post: 

Emerging Markets Property Group has today announced that it has acquired Lamudi Global for an undisclosed sum. The move further strengthens EMPG’s position in South East Asia after the groups acquisition of Thai marketplace site Kaidee in February.

Today’s announcement is big news in terms of portal consolidation. EMPG already owned and operated Bayut in the UAE, Saudi Arabia and Jordan, Zameen in Pakistan, Bproperty.com in Bangladesh, and Mubawab in Morocco and Tunisia, alongside Kaidee. Since the merger deal with OLX announced at the end of April it also owns and operates Dubizzle in the UAE, OLX Pakistan, OLX Egypt and OLX Lebanon, in addition to several other OLX platforms in the GCC.

With the addition to this already impressive list of Lamudi’s sites in The Philippines, Indonesia and Mexico, EMPG has set itself up to dominate in these markets for years to come.

The acquisition of Lamudi Global is perhaps not such a surprise given that the Rocket Internet subsidiary already sold its Middle East, Pakistan and Bangladesh interests to EMPG last year. EMPG has been upfront in stating a desire to expand into other markets with CEO, Imran Ali Khan, on record as saying that the group wished to use capital raised in February 2019 to expand the business. 

South-East Asia was always an attractive target for the Dubai based business, with Khan describing the region in today’s press release as “a bustling, happening market with tremendous potential”.

Mergers and acquisitions of this size always seem like big news, but with the acquisition of Lamudi Global by EMPG the consolidation of portal interests across emerging markets takes another very big step forwards.

May 11, 2020
Edmund got to know the world of portals and marketplaces working at Mitula Group (which became Lifull Connect after the buyout in 2018). He worked directly with hundreds of portals across the world in his role in the content department for three and a half years before transferring to the SEO department to understand the inner workings of listings sites. He joined Online Marketplaces as Head of Content in March 2020.

Subscribe to our mailing list to get news updates!

Enter your email address and get updates from Online Marketplaces.

Related News

Zumper Movoto Deal
US Portal Operators OJO Labs and Zumper Sign Listings Deal

The US real estate portal operator OJO Labs has announced that it has signed a listings partnership deal with rental...

Read More
Women In Tech Rea And Zoopla
REA Group and Zoopla Backing Women in Tech Initiatives

Both leading Australian portal operator REA Group and British property portal Zoopla have today announced measures to back women in...

Read More
Alma Media House Symmetry
Alma Media Q3 Figures Show a Healthy Company as Stock Trades at Record High

Alma Media, the operator of Finland's two largest real estate marketplaces, has released figures from its Q3 that show record...

Read More
Ke Holdings Layoffs
KE Holdings Lays Off Staff As Chinese Market Cools

KE Holdings, the operator of China's largest real estate marketplace and brokerage Beike, has laid off workers in Shanghai according...

Read More

Popular News