The U.S. PropTech operator OJO Labs has announced that it has acquired The LEAD Syndicate, a provider of teach solutions for agents. The financial terms of the deal were not disclosed.
The deal is expected to be the launchpad for the Austin, Texas firm to launch a new all-in-one platform and a rebranded solution around its real estate marketplace business, Movoto.
OJO President, Chris Heller told US industry publication Inman that the new platform, which will be named 'Lever by Movoto' would be aimed at individual agents who aren’t on an agency team but who aren't beginners either. Lever will incorporate the lead generation, marketing, transaction and database management solutions that were operated by The Lead Syndicate as well as a raft of other agent-facing products already offered by OJO Labs.
OJO Labs acquired the U.S. challenger portal Movoto in 2020. Movoto competes with the likes of Zillow, Realtor.com and Homes.com in both residential sales and rentals.
Realtor.com has reported strong growth in traffic, engagement, and search visibility on a new blog post, citing recent data from...
Read More
The British business-focussed newspaper, City AM has claimed that the UK's number two portal Zoopla has been put up for...
Read More
CoStar Group has reported strong Q1 2025 results, with the U.S.-based real estate data and marketplaces giant posting $732 million...
Read More
PropHero, the AI-powered CRM platform that helps property buyers find investment opportunities, has confirmed changes to its Australian operations just...
Read More
