Worky: An HR platform for real estate startups in Latin America

This article was written and published in Spanish and has been translated into English via Google Translate. Click here to read the original article.

Worky is a platform that manages and automates Human Resources processes. It has improved efficiency in the personal management and operation of the real state sector in Mexico.

Worky.mx, the Human Resources platform, is hogging the Real Estate Tech market. At the moment it counts on different clients that are innovative companies of the sector like: TrueHome, Lamudi, Homie, Neximo, among others.

Worky's General Manager, Maya Dadoo, previously worked on Vivanuncios, an eBay classifieds portal. This is where he realized the need for the Real Estate industry to streamline the processes of Recruitment, Evaluations and Incentives. Worky.mx automates all these processes within the real estate agencies and technological startups inside and outside the sector.

Maya comments: "It is clear that Human Resources is a priority area for those disruptive companies. Having transparency and agility in these processes allows you to scale the business and retain employees. The real estate market has included technology in its sales processes, but not in the internal operation. Worky is the option for them to manage their HR processes simply. "

Currently, the real estate market has included technology that has managed to change the sales processes in a radical way. From virtual reality, 360 vision, "home staging" to drones; but many companies have not realized the importance of applying technology in internal operations to improve and streamline processes related to the Human Resources area, and thus, to have satisfied and motivated employees.

One example in which Worky can help Real Estate companies is with incentives. If bonuses are offered to employees based, calculated and monitored through the platform, there will be greater retention of workers. As a SME that is dedicated to real estate issues and has limited resources, the time allocated to these activities has to be extremely efficient.

At the same time, the purpose is to improve people's lives through access to financial products through technology to offer a service that empowers and contributes to the wellness of employees.

Worky profiles the employee to determine the most relevant financial benefits to their environment; whether it's savings plans, restructuring, credit or insurance.

This article was written and published in Spanish and has been translated into English via Google Translate. Click here to read the original article.

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