Zameen Introduces Premium Affiliate Program to Encourage Professionalism Among Agents

September 9, 2021
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Leading Pakistani property vertical Zameen has introduced what it is calling a premium affiliate program to reward agents with the best business records.

The program will reward the best agent businesses in the country with the rank of Premium Affiliate on Zameen's platform and grant access to special services and facilities provided by Zameen. According to the company's Senior Director Sales Laeeque Chaudhry the initiative is going to be a milestone achievement for the real estate sector and will allow affiliate agents the opportunity to develop their business and receive exclusive media coverage on all online platforms of Zameen.com.

Online Marketplaces has reached out to Zameen for more details on the products and services to be offered and will update this article accordingly.

Zameen has seen good growth recently and has been in the local Pakistani news for launching several new build developments through its property development division Zameen Developments. According to records from its ASX-listed shareholder Frontier Digital Ventures, the portal has been EBITDA positive since FY19.

Rewarding professionalism among agents in developing markets is a tried and tested tactic among property portal firms and was a topic of discussion at the 2020 Property Portal Watch APAC Virtual Conference for Justin Sway (Shweproperty in Myanmar) and Mathew Care (Digital Property Group in Cambodia and Laos).

September 9, 2021
Edmund got to know the world of portals and marketplaces working at Mitula Group (which became Lifull Connect after the buyout in 2018). He worked directly with hundreds of portals across the world in his role in the content department for three and a half years before transferring to the SEO department to understand the inner workings of listings sites. He joined Online Marketplaces as Head of Content in March 2020.

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