Zillow's Premier Broker loses its data-sharing requirement

January 8, 2019
Share this Post: 

Agents have concerns that data-sharing through Premier Broker is an ethics issue

Zillow Group has removed a data-sharing requirement for its Premier Broker lead generation program, following ethics concerns by its agents.

The initial contract, in September 2018, for the Premier Broker Flex Pricing program, required agents to share information about each transaction with Zillow, including deals with clients outside done outside of the portal, Inman reported. In December, the company updated the agreement to exclude the disclosure clause.

Information required under the clause included sales information as well as the name, email address, phone number and mailing address of both the buyer and seller. The move would give Zillow insight into clients who hadn’t used their service.

Zillow Group, or simply Zillow, is an online real estate database company that was founded in 2006, and was created by Rich Barton and Lloyd Frink, former Microsoft executives and founders of Microsoft spin-off Expedia.

Read more here

Join us in Bangkok the 19th to the 21st of March for the Property Portal Watch Conference.

Property Portal Watch Bangkok Conference 2019, March 19-21

January 8, 2019

Subscribe to our mailing list to get news updates!

Enter your email address and get updates from Online Marketplaces.

Related News

Scout24 Generic Financial
Scout24 Distributes $69.4 Million in Dividends

Scout24 SE, parent company of German real estate giant ImmoScout24, has agreed to distribute €66.4 million in dividends, or €0.85...

Read More
Rightmove Bans Listings Without Prices

Rightmove is no longer accepting property listings that do not have a specific price. Rightmove made the changes to comply...

Read More
Onthemarket Acquires
OnTheMarket Introduces Flexible Office Listings

OnTheMarket will add around 4,000 listings to its platform after partnering with flexible workspace platform Instant Offices. The deal will...

Read More
Zillow Ship Wreck
Zillow to Layoff 55 Employees in iBuying Business Shutdown

Zillow Group Inc. will lay off 55 employees in Texas as it continues its exit from the home-flipping business. The...

Read More

Popular News