Regular readers of this roundup will be delighted to hear that there isn't a ChatGPT integration in sight this week. We'll start in the United States, where Zillow subsidiary StreetEasy is launching a new tool for agents...
StreetEasy has introduced premium products for listing agents to boost sales in New York City.
The Zillow subsidiary has introduced Agent Advantage, adding extra visibility for agents' listings while also equipping them with analytics and reporting tools.
The Pro tier includes premium agent profiles, showing enhanced profiles on StreetEasy that showcases transaction history, testimonials, local expertise and search optimisation. Personalised listing links keep the agent as the sole contact in the listing contact box, so leads go directly to them. Meanwhile, Pro subscribers receive 20% discounts on 'Featured Listings', which get a boost in home search along with enhanced listing detail pages.
An additional tier, Signature, provides enhanced listings insights, better listings with room-by-room photo galleries, branded assets, and pitch-ready materials on top of all the Pro tier.
Caroline Burton, vice president and general manager of StreetEasy, said:
"In a market as competitive as New York City, agents need an edge to help them stand out. With Agent Advantage, we’re giving agents the tools and data when it matters most — from making a strong first impression in search to having smarter, more strategic conversations with sellers. It’s built to help agents show exactly why they’re the right choice for a prospective client.”
Abigail Palanca, a subscriber to the Signature package, added:
"The enhanced photo gallery has also been a game changer. The built-in slideshow feels like a mini walkthrough the second buyers land on the page, keeping them engaged longer and creating an emotional connection early—that’s where deals really start. For me, Signature isn’t just another tool; it’s part of how I deliver best-in-class marketing."
StreetEasy has introduced a price-comparison tool to help New York City agents present sellers with a recommended price for their property.
The tool is available to StreetEasy Agent Advantage users, providing data-rich reports that agents can share with clients.
According to a landing page on StreetEasy's website, the new comps tool includes every listing on StreetEasy's platform (and its photos) on top of buyer engagement metrics, price change history, estimated square footage and the property's renovation status.
The tool's interface allows agents to start from a specific listing, draw directly on a map and use advanced filters for New York properties, including building characteristics and floor level.
Agents can also generate sleek and professional property reports in a few clicks, including branding and high-quality imagery. Reports allow agents to present pricing, days on market and performance metrics.
Fotocasa and CaixaBank have joined forces to facilitate buying a home by providing users with a mortgage simulator powered by Spain's biggest bank.
Fotocasa users can now access it more easily as a key tool for making informed, responsible financial decisions with the new tool.
The mortgage calculator allows users to calculate their monthly fees, the total cost of the mortgage including expenses and taxes, and analyse different financing options to identify the one that best suits their needs.
A press release said:
For Fotocasa, this alliance means reinforcing its value proposition as a platform that accompanies the user in the purchase process. And for CaixaBank represents an opportunity to bring their expertise in financing closer Mortgage to people who are actively looking for housing. With this agreement, both companies consolidate their position as players in the in their respective sectors and advance in a shared objective: help facilitate the financing and purchase of a home, respectively. [Translated from Spanish]
CaixaBank is the leading bank in Spain, with 20.7 million customers and the largest network of branches and ATMs nationwide.
The Spanish portal Pisos.com has added an AI conversational search function to its real estate marketplace.
The function is available on Pisos.com's website and app.
The system incorporates keyword searches within ad descriptions, while terms such as "fireplace", "sea view", "new construction" or "published by an individual" can now be located directly in the content, allowing much more specific searches.
Fernando Pinillos, Managing Director of pisos.com, said:
"We're transforming the home search experience, making it as natural as having a conversation. AI understands what the user needs and translates their words into accurate results instantly. It is not only a technological improvement, but a transformation in how we understand the relationship between users and the search for housing. AI detects implicit preferences that previously required multiple search steps. Not only does this save time, but it uncovers options that users may not have known they were looking for.
"In such a competitive market such as the Spanish one, standing out means constantly innovating to elevate the user experience and build stronger, long-term partnerships with the professionals who choose us every day."
Pisos.com is a challenger portal in Spain, operated by Indomio Group, which also operates indomio.es and Enalquier.com in Spain, and the leading Italian portal, Immobiliare. Pisos.com was acquired by Indomio in March 2025.
DomClick has introduced electronic title deed exchanges within its clients' personal accounts.
Homebuyers of new-build apartments will no longer need to visit developers' offices to sign apartment survey reports and can now transfer ownership of the property from the developer to the buyer, remotely.
Developers must upload the paperwork to the client’s DomClick account for them to sign it electronically and pay for the title deed registration. When the developer countersigns the documents, the state land registry certificate of ownership will automatically appear in the digital accounts of all parties involved.
Alexey Leipi, director at Domclick, said:
“A future where the keys to your apartment are just a click away is getting closer. Our goal is to scale the technology so that this year it will be available to 185,000 Sberbank mortgage borrowers and 400,000 homebuyers."
Domclick is backed by Sber, Russia's largest national bank.
This week's Product Roundup features some big wins in Asia, so that's where we'll start... Asia: Dubizzle Cuts Scam...
Read More
We have several movers this week for you. We'll start in Germany... Europe: Scout24 appoints COO International for overseas...
Read More
REA Group has reported what it described as an "excellent" third quarter for FY26. The ASX-listed portal operator delivered double-digit...
Read More
Realtor.com has delivered its sixth consecutive quarter of revenue growth, with the US property portal's Q3 FY26 results showing revenues...
Read More
