Eastern European PropTech firm homsters has today announced a fresh funding round along with its entrance into the Swiss market and an update of its corporate governance.
Founded in 2015 by Andrew Olejnik, homsters is a leading provider of automated sales and marketing solutions for the sale of new property developments. The Company’s end-to-end marketing platform promotes new developments across all online channels, captures buyer leads, nurtures these leads, and distributes closable leads to affiliated and inhouse sales teams. This allows the platform operator to earn a commission on the deals it creates.
According to Olejnik, the company has enjoyed a successful year as the global pandemic shifted behaviour in the real estate markets in which it operates:
“2020 accelerated a lot of trends on which we are building our business. The digital adoption of online purchase sky-rocketed in all industries including real estate. Property developers are growingly eager to work with tech-enabled companies like ours which allow them to bring their project to market faster and more efficiently.
We believe the future of end-to-end transactional platforms in the real estate industry is very bright. Our teams will continue to further improve the efficiency of our platforms and expand the geography in which we operate.”
The success has been backed up by a financing round for an undisclosed amount led by current shareholders: Swiss-based Ringier AG and Simon Baker, Chairman of CAV Investment Group. In addition to the funding round, homsters also announced today that acting CEO and Co-Founder Andrew Olejnik will take the position of the Head of Supervisory, while Dmitriy Aleksandrov, who served as Deputy-CEO, will assume the role of CEO.
To top off the homsters news, the company also revealed that its client list has expanded and that its technology has been active in the Swiss market since June having been taken up by 'the leading real estate classified in the country'.