Rightmove fees blamed for decline in agencies

February 23, 2020

Free listing platform has claimed that the costs of listing on established sites—specifically Rightmove—are part of the reason that estate agencies are on the decline.

“Property portals make money by charging to list on their site, regardless of a sale or let being made. Depending on the quality of listings, brand notoriety, area of operation, and a whole host of other factors, you could end up paying a fortune to a portal before you even generate your first lead” says Christopher May, Director of Residential People.

And he says those portal costs are contributing to as many as 10 agencies goes bust each week, with Rightmove named as the chief culprit. 

May says the number one portal has been accused by agents of charging crippling fees and putting the squeeze on independent firms, many of which are now beginning to voice concern about their situation. 

“Property portals are undoubtedly a main driving force for the industry and are here to stay, but what good is a portal without the agents supplying the properties?” asks May.

“In theory, portals should work for the agent not against them, yet in practice this rarely is the case,” he says.

He says the major portals justify their charges by suggesting the cost is a trade-off against leads generated and the profit an agent makes from successful leads. 

Read more here

February 23, 2020

Subscribe to our mailing list to get the famous, free Friday newsletter!

News and analysis to help build better online marketplace businesses, in your inbox, every Friday

Related News

Ten Questions With.Spotahome
Ten Questions with Eduardo Garbayo, CEO at Spotahome

Isn't it funny how life turns out sometimes? You travel to Spain on a whim for a three-month summer internship...

Read More
Product Roundup 23Jan 1
Product and Services Roundup: Immobiliare, 77Pillar, Zoopla

This week's product and services roundup features a new real estate marketplace in India...   Asia: 77Pillar launches in India...

Read More
People Roundup 23Jan 2
People Roundup: Spotahome, Immoweb

There have been some C-suite changes in Europe in this week's people roundup...   Europe: Spotahome CEO steps down, replaced...

Read More
Untitled design 15 1 3
Realtor.com+ Bets Big on the MLS as US Real Estate Enters a Pivotal Phase

Realtor.com has chosen a very deliberate moment to place what it calls one of the biggest bets in its history....

Read More

Editor's Pick