Adevinta Spain Sets Up New All-Star Advisory Board

May 17, 2021
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The Spanish division of classifieds giant Adevinta has today announced that it has formed an all-star advisory board to help the company make decisions on all aspects of its business as well as identify new trends and opportunities.

The newly appointed board is to be made up of experts from across several corporate fields from digitalization to ethical governance and from sectors as diverse as banking and tech development. It's a prestigious list of business leaders based in the Barcelona area who have plenty of titles and accolades between them.

  • Paloma Baena, Senior Director of the Next Generation EU at LLYC and a professor at IE University
  • Lola Bardají, Dean of the Law School ESADE
  • David Bonilla, Founder and Director of Human Resources firm Manfred
  • Aurora Catà, President of Barcelona Global, independent advisor to Banco Sabadell and Repsol
  • Mar Galtés, Director of Corporate Development at Barcelona Tech City
  • Carlos Grau, CEO of Mobile World Capital
  • Xavier Marcet, Founder and CEO Lead To Change (LTC) and founder and President of the Barcelona Drucker Society
  • Gemma Prenafeta, Co-founder and CEO of Sharify
  • Roger Sendra, Managing Director of Ymedia Wink, professor of Digital Advertising at ISDI

Speaking about his company's newly formed advisory board, Adevinta Spain's CEO Gianpaolo Santorsola said:

"We're living through a historic moment in time. The pandemic has shown us the power of partnerships and collaboration and of sharing knowledge to become stronger and anticipate what might be around the corner. We want the Adevinta Advisory Board to help us identify trends and new opportunities to keep growing. Our objective is to provide greater value to our users and clients and to society in general while promoting a more sustainable future."

Adevinta was formed as an offshoot of the Norwegian publishing firm Schibsted in 2019 and operates all of the company's many online classifieds operations. Adevinta itself is split into several different business divisions based on geography with Spain representing the second biggest after France in terms of revenue. The Spanish division of Adevinta is responsible for online real estate marketplaces including the country's #2 portal Fotocasa as well as Habitaclia and generalist portal milanuncios.

Adevinta's main competitor in the Spanish real estate market is Madrid-based idealista a company that recently added Zoopla CEO Charlie Bryant to its board of advisors, a move which may be foreshadowing a move into adjacent revenue streams as Zoopla has done successfully in recent years. By adding multi-discipline experts to its own brains-trust, Adevinta may be acknowledging that it needs to think outside the box a little to boost its somewhat stagnated Spanish market revenues.

May 17, 2021
Edmund got to know the world of portals and marketplaces working at Mitula Group (which became Lifull Connect after the buyout in 2018). He worked directly with hundreds of portals across the world in his role in the content department for three and a half years before transferring to the SEO department to understand the inner workings of listings sites. He joined Online Marketplaces as Head of Content in March 2020.

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