ImmoScout24 Launches New Pre-Market Initiative for Housing Transparency

ImmoScout24, Germany's leading real estate marketplace, has launched a pre-marketing offering "to make previously invisible offers more visible and to make access to housing more transparent" for buyers and renters.

Under the "fair:dient" moniker, ImmoScout24 will introduce a 'coming soon' tag for properties, a tenant network, and waiting lists for renters and buyers. According to a press release from ImmoScou24, tenants will gain access to other apartments within the network as a reward for marking their current property as a "coming soon".

The scheme is designed to offer transparency in the increasingly tight German rental market where properties often get rented out under the table. Daniel Hendel, CEO of ImmoScout24, said:

“For over 25 years, we have been helping millions of people find their new home. But right now, personal connections often decide the outcome instead of fair access. This has to stop: apartments must not disappear into the gray market—they must be visible to everyone. We are already fighting for this today—with over 4.9 million opportunities for a new home.”

The company's parent, Scout24, recently logged yearly revenues of €753M and EBITDA of €341M.