LIFULL Releases First Quarter Results

March 31, 2021

LIFULL Co., Ltd., the parent company of LIFULL HOMES, has released its first-quarter results ended December 31, 2020. Like many other companies, it saw its own slew of hardships due to the global pandemic but has since bounced back. 

Highlights

Revenue is down 10.1% year-over-year due to COVID-19’s effects on the economy. Domestic investments in operating income are also down 23.9% and net profit is down 24.1%, year-over-year. 

However, the HOME’s Services Segments is on the rebound, and profit in its Overseas Segment is up. 

Since the first State of Emergency in Japan was lifted, LIFULL revenue began its slow recovery. The company shared this infographic as an explanation.

LIFULL YOY

LIFULL has a number of goals for the coming year to aid in the upward momentum, including new advertisement campaigns for LIFULL HOMES, informational videos on website features, new search experience with new searchable criteria, more agency contact options via LINE, optimize customer support, and management report offers on condos for those looking for a safer moving experience.

The company has also recently announced a partnership with Smartly.io Solutions to offer SNS capabilities for its consumers. With this new feature, users can create unique SNS advertisements with analytic capabilities to help gather leads for their listings.

March 31, 2021
Victoria has been writing about property portals and marketplace sites for Online Marketplaces for over 3 years. She is also our resident artist and is responsible for all of the infographic content on the site.

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