Product and Service Roundup: View Media Group, Jitty, Gestilar, Hogangnono

This week's Product and Service Roundup starts in Australia...

Oceania: View Media Group launches REIP Nexus data on its portal

View Media Group, which operates view.com.au, has integrated REIP Nexus data into its portal.

REIP Nexus will provide view.com.au with access to property listing data on over 10 million off-market properties and high-quality Sales Price Estimates.

Antony Catalano, Executive Chairman at View Media Group, commented:

"We are always looking at ways to ensure our products and services provide the best possible experience for property seekers and to our agent partners. Partnering with REIP Nexus ensures our audience has access to rich data on over 10 million properties to assist them in their property research.

"Our property seekers also receive access to REIP Nexus sophisticated Sales Price Estimate tool providing agents and their vendors with an up-to-date price on their property. These tools work hand in hand with agents to stimulate the market and create potential vendors."

REIP and VMG entered a multi-year partnership earlier this year as view.com.au looks to rival Domain for the number two spot by listings volume in Australia.

Catalano said view.com.au has seen sales listing volumes grow from less than 130,000 to over 185,000 listings in the past 13 months.

United Kingdom: Jitty launches first monetised service

The AI-powered challenger portal Jitty has released its first monetised service—allowing buyers to access homes before they hit traditional portals like Rightmove and Zoopla.

Dubbed "Jitty Pre Market", Jitty will work directly with estate agents and send email digests with off-market opportunities in specific areas, granting early access to properties nobody else has seen.

Jitty hasn't revealed the price point for the feature.

Graham Paterson, CEO at Jitty, said on LinkedIn:

"Jitty Pre-Market shows you homes before they go onto portals - sometimes days before, sometimes hours, sometimes weeks. Some homes will never even make it onto the portals. And as they’re pre-market they sometimes won’t have the usual information, just basics like bedrooms, size, address, and price - they’re literally pre-marketing. It’s our first paid-for feature, and there will be a big discount for early signups."

Europe: Gestilar iBuyer expands operations to five major cities

The iBuying subsidiary of residential construction specialist Gestilar, "Homes by Gestilar", has revealed it is now operating in five major Spanish and Portuguese cities.

The firm says it is now live in Madrid, Barcelona, Bilbao, Malaga and Lisbon. Meanwhile, Homes by Gestilar has bought, renovated and sold 300 properties since it launched in 2022.

Gestilar also said it took on a project to renovate 66 apartments in the prestigious Salamanca neighbourhood of Madrid.

Miguel Silmi, CEO at Homes by Gestilar, told El Economista:

"We have a system, an ERP [enterprise resource planning], which is an asset manager in which, both in the acquisition of the reform and the sale of the assets, all salespeople and technicians have a real-time application.

"Every time they see a business opportunity or any modification to the reform or a sales opportunity, they have online access to decision-making by the company’s management committee to make agile decisions at any time.

"We have taken the concept of house flipping to the extreme. The demand in the Salamanca neighborhood is extreme; in recent years the absorption that has taken place is six houses a month, and with the business model that we have put in place in this last month, we have sold 14 houses — we have doubled the usual rate of sales in the market.

"Therefore, it is an agile business model that can be extrapolated to different segments of the real estate industry."

Asia: Hogangnono adds banner ads to showcase agents

Hogangnono, the subsidiary of the South Korean rentals brokerage Zigbang, has launched a banner advertising offer for agents specialising in rental properties.

The "ApartmentPro" feature is for apartments only, showing the name, photo and contact details of certified realtors on banner ads.

ZigBang said the new ads provide agents with more opportunities to consult with users of ZigBang and Hogangnono.

Jason Ahn, CEO at ZigBang, said:

"We expect that users’ brokerage service experience will also improve through apartment-specialized certified real estate agents in each region.

"We hope that users will not miss this golden opportunity to be introduced as the first complex expert on Hogangnono."